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Token-maxing is an AI cost sink - how to use agents without busting your budget

ZDNET asks enterprise leaders how to run agents without wrecking the budget. Boomi CEO Steve Lucas says he spent ten times more on Claude last year than the year before, and calls that pace flatly unsustainable.

Published 2026-07-28Source: ZDNET
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Why it matters

Agents burn orders of magnitude more tokens than chat, so budgets break quietly. Lucas reframes the real question as whether a company can operate AI at a return. Token leaderboards, ZDNET notes, are now obsolete.

Tokenmaxxing read

Synopsys CIO Sriram Sitaraman names the sharpest lever: an unscoped agent asked what to do tomorrow chews through data and returns nothing useful, while a narrowly defined North America sales ops agent limits consumption and raises value. Scope is the cost control.

Source takeaway

These leaders resist hard caps. Snowflake's Sridhar Ramaswamy is worried about inference spend but won't treat it as a reason to stop; Whoop's Matt Luizzi pairs guardrails with monitoring so staff see spend as they go.

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